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NewVision.co.ug·2 min read·medium

Prioritise ethical concepts of transparenc

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Vision Reporter
Prioritise ethical concepts of transparenc
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Ugandan filmmaker Parvin Nyombi has urged content creators to prioritize ethics, transparency, and objectivity in their work. He emphasized that digital platforms should be used for nation-building and economic opportunity rather than spreading misinformation or hate speech.

Why it matters

As digital media grows in emerging markets, the call for professional ethics is vital for maintaining public trust and social stability.

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Prioritise ethical concepts of transparency and objectivity, content creators urged

“Verify information before publication, reject misinformation and disinformation, avoid sensationalism, and use your platforms to educate, inspire and promote national development,” Ugandan filmmaker and commercial videographer Parvin Nyombi alias Director Pasha urged fellow content creators.

Nyombi (Pictured) reminded young people in his field, insisting that “Our goal is to help young people use social media to create economic opportunities without contributing to conflict or hate speech against others.

KAMPALA - Ugandan content creators have been urged to embrace accuracy and fairness to monetise their content and enhance sustainability.

"Verify information before publication, reject misinformation and disinformation, avoid sensationalism, and use your platforms to educate, inspire and promote national development," Ugandan filmmaker and commercial videographer Parvin Nyombi alias Director Pasha urged fellow content creators.

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