The Hindu·3 min read·medium

Prime Minister Modi hails Vijayawada Utsav 2.0 for promoting cultural heritage, tourism

Prime Minister Modi hails Vijayawada Utsav 2.0 for promoting cultural heritage, tourism
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Prime Minister Narendra Modi praised the Vijayawada Utsav 2.0 for its role in preserving cultural heritage and boosting local tourism. He emphasized the importance of connecting modern urban development with traditional values.

Why it matters

The endorsement highlights the government's focus on cultural tourism as a driver for local economic growth.

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Prime Minister Narendra Modi has lauded the Government of Andhra Pradesh, Chief Minister N. Chandrababu Naidu, and people of Vijayawada for conducting the second edition of Vijayawada Utsav, highlighting the city’s cultural, spiritual and economic significance.

In a letter marking the festival, Mr. Modi said Vijayawada occupied a special place in the economic, cultural and spiritual life of Andhra Pradesh, with its rich heritage shaped by the sacred River Krishna and the revered Sri Kanaka Durga temple.

The Prime Minister said the culture of a city would endure when its people remained connected to their traditions and passed them on to future generations.

Describing Vijayawada Utsav as an important initiative, he said the festival provided an opportunity to bring the region’s rich cultural heritage into everyday life, while opening up new avenues for local artistes and entrepreneurs.

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