‘Practical Magic 2’ Opens to $28 Million as Post-Summer Box Office Faces Sluggish Start - TheWrap
Warner Bros.' 'Practical Magic 2' opened at the top of the box office with $28 million, though overall industry performance remains sluggish. Despite poor critical reviews, the film has found success with its core millennial female fanbase.
Why it matters
The film's performance highlights the ongoing struggle of the post-summer box office to maintain momentum and the importance of niche fanbases in a slow market.
Warner Bros. legacyquel aims to leg out through September while “The Odyssey” becomes Universal’s highest grossing film ever
After six weeks, the reign of “Spider-Man: Brand New Day” atop the box office charts has come to an end as Warner Bros./Alcon’s “Practical Magic 2” takes No. 1 on the first post-summer weekend.
But the legacyquel starring Nicole Kidman and Sandra Bullock has work to do to ease Warner Bros.’ box office woes for 2026. The film earned a $13 million opening day from 4,146 locations, setting the $75 million-budgeted film for a lackluster $28 million to $30 million domestic opening weekend.
Get smarter about the news
Sign up free for a feed built around what you actually care about, Dive Deeper research on any story, and the full text of every article.
Create free accountAlready have an account? Sign in