Pokémon And Polaroid Are Collaborating On Three New Adorable Cameras

Polaroid is launching a new collection of cameras and film accessories themed after popular Pokémon characters like Pikachu and Sylveon. The collection includes updated versions of the Polaroid Now and Polaroid Go cameras, featuring custom designs and themed photo frames.
Why it matters
This collaboration highlights the continued commercial success of the Pokémon franchise and the trend of nostalgia-driven consumer electronics.
The new cameras are prettier versions of Polaroid Now and Polaroid Go.
Polaroid In celebration of the Pokémon franchise's 30th anniversary, Polaroid is releasing a collection of new cameras, instant film and accessories styled after Pikachu, Sylveon and other Pokémon iconography. The collection, while mostly a reskin of the company's existing products, is undeniably cute and will be available to preorder on August 25 directly from Polaroid or the Pokémon Center.
Get smarter about the news
Sign up free for a feed built around what you actually care about, Dive Deeper research on any story, and the full text of every article.
Create free accountAlready have an account? Sign in