PNOE’s new face mask wants to make lab-grade breath testing a self-serve affair

PNOĒ is launching a self-serve version of its metabolic testing mask, allowing users to measure VO2 max and respiratory data without a trained technician. The company aims to expand the availability of lab-grade fitness testing to gyms and pharmacies.
Why it matters
Democratizing access to professional-grade metabolic data could significantly shift how everyday consumers approach personalized health and fitness training.
At first glance, the newest device from PNOĒ looks like something a comic-book villain might wear. The mask, which covers the nose and mouth and straps around the back of the head, bears more than a passing resemblance to the one worn by Bane, Batman’s hulking nemesis. But its purpose is far more benign; it measures how much oxygen you consume and how much carbon dioxide you exhale, then turns that data into advice about how to eat, train, and, the company hopes, live longer.
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