Pearl River Film Launches Studio With Author Guo Ni, Sets Eight-Franchise Slate
Pearl River Film and Media has partnered with author Guo Ni to adapt eight of her youth and sci-fi franchises into films and series. The collaboration will utilize Baidu AI Cloud technology to support production.
Why it matters
This deal highlights the growing trend of integrating AI technology into the Chinese entertainment industry to scale franchise development.
Pearl River Film and Media has joined forces with Black Body Interactive and Meng Guo Ji Media to establish a dedicated studio with Chinese author Guo Ni, committing to adapt eight of her youth and sci-fi franchises for the screen, with Baidu AI Cloud on board as a production technology partner.
The article provides a straightforward business announcement regarding media partnerships.
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