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TechCrunch·3 min read·medium

Oura adds new fitness metrics to show how workouts impact your body

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Aisha Malik
Oura adds new fitness metrics to show how workouts impact your body
✦AI Summary

Oura is introducing Cardio Effort and VO2 max metrics to its smart ring platform to provide deeper insights into workout intensity and long-term fitness. These features aim to help users better understand how their exercise impacts their cardiovascular health.

Why it matters

As the smart ring market becomes more crowded, Oura is leveraging advanced health metrics to maintain its competitive edge against rivals like RingConn and Ultrahuman.

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As competition in the smart ring market escalates , Oura is introducing two new features to give people more insight into their workouts and how they impact their bodies. The company announced on Tuesday it’s rolling out Cardio Effort and VO₂ max metrics to expand workout tracking beyond exercise duration and heart rate zones.

While Oura has largely dominated the smart ring market for years, rivals like RingConn and Ultrahuman are emerging to dethrone it, putting pressure on the company to keep innovating. By launching more advanced workout metrics, Oura is looking to differentiate itself from competitors.

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