OpenAI Adds Virtual Try-On Feature to ChatGPT

OpenAI has introduced a virtual try-on feature for ChatGPT, allowing users to see how clothing and accessories look on them using selfies. This update aims to enhance the AI's utility in the retail and shopping sector.
Why it matters
This feature highlights the growing integration of generative AI into consumer retail experiences and e-commerce.
| Listen to Article Listen OpenAI added a virtual try-on feature to ChatGPT , the company said in a Thursday (Oct. 1) release note.
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“Virtually try on clothing and accessories: A ‘Try on’ button will appear on product listings for clothes and accessories in ChatGPT,” OpenAI said in the note. “Select it, then take or upload a selfie to generate a virtual try-on with ChatGPT images. Your reference photo is saved for future try-ons.”
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