On first listen, the Sonos Beam Ultra sounds great

Sonos has unveiled the Beam Ultra soundbar and Ace Ultra headphones, with early impressions suggesting high audio quality and effective spatial audio performance. The review highlights the device's ability to handle Dolby Atmos content in smaller living spaces.
Why it matters
New hardware releases from major audio brands influence consumer technology trends and home entertainment standards.
Sonos unveiled a bunch of new stuff today at its open house event. There’s the $699 Beam Ultra soundbar and the $449 Ace Ultra headphones, plus several under-the-hood app updates (some coming sooner than others). While the show floor was a less than ideal venue to judge audio quality of either new product, a private demo in a smaller room provided a better hint as to what the Beam Ultra soundbar might be capable of.
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