Nvidia Isn't Alone: AMD Reportedly Plans to Raise GPU Prices Too - IGN
AMD is reportedly planning to increase GPU prices by at least 10% due to supply chain constraints and the ongoing memory crisis driven by AI demand. These price hikes are expected to align AMD's hardware costs more closely with Nvidia's current market pricing.
Why it matters
Rising hardware costs for graphics cards impact both the gaming industry and the broader PC market, signaling continued inflationary pressure in the tech sector.
Just a couple days after AMD introduced a new 4GB graphics card, the company reportedly plans to raise its GPU prices by around 10%, due to the ongoing memory crisis at the hands of AI.
According to known hardware leaker Harukaze 5719 on Twitter, AMD has reportedly informed AIB partners that prices will increase by at least 10% starting next month. Just like with the Nvidia price increases earlier this week , these would be supplier-side prices, which doesn't necessarily mean the entire increase would be passed onto consumers. However, it is extremely likely that they would be – third-party graphics card manufacturers aren't exactly known for having huge margins.
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