Now you can tell the Hue app how you want your smart lights to work

Philips Hue has introduced 'Custom AI Behaviors' that allow users to create complex lighting automations using natural language. The update also adds integration with Sonos speakers, enabling users to control audio playback through Hue switches.
Why it matters
This represents a shift toward more accessible smart home management, moving away from rigid UI menus toward intuitive, conversational control.
Philips Hue’s AI assistant can now build automations based on natural language, letting you describe what you want your lights to do. The feature, called Custom AI Behaviors, goes beyond simply changing colors or creating a scene and lets users orchestrate complex automations that weren’t previously achievable in the Hue app.
Announced at a press event at the IFA tech show this week, Custom AI Behaviors joins a new integration with Sonos speakers. Users can control Sonos speakers with select Hue switches, including the Hue Tap Dial Switch, to trigger Favorites, play or pause audio, adjust the volume, and move to the next or previous song in a playlist. It will be available via a software update in November.
[Image: Custom AI Behaviors allow you to use natural language to control all the capabilities of devices connected to your Hue lighting system. https://platform.theverge.com/wp-content/uploads/sites/2/2026/09/IMG_9193.jpeg?quality=90&strip=all]
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