Nothing’s first B-series phone is also skipping the US
Nothing has announced the Phone 4B, a new budget-tier smartphone that will be available in the UK, Europe, and India but will skip the US market. The device features a plastic unibody design, a 120Hz OLED display, and a 5,200mAh battery, retailing at £299.
Why it matters
The decision to exclude the US market highlights the fragmented nature of the global smartphone industry and the specific regional strategies of smaller hardware manufacturers.
Nothing is shaking up the branding of its cheapest phones, following up last year’s Phone 3A Lite with a new Phone 4B. Combining design elements of the 4A and 4A Pro, it follows Nothing’s previous cheaper handsets in skipping the US market.
The article provides technical specifications and market availability facts without bias.
Get smarter about the news
Sign up free for a feed built around what you actually care about, Dive Deeper research on any story, and the full text of every article.
Create free accountAlready have an account? Sign in