'No one will be spared': Maha FDA chief warns after notice to SRK, Devgn & Tiger

NEW DELHI: Maharashtra Food and Drug Administration (FDA) commissioner Tukaram Mundhe on Monday warned that the crackdown on advertisements of prohibited items could extend far beyond celebrity endorsers. Mundhe told news agency PTI that "no one will be spared", a day after issuing notices to Bollywood actors Shah Rukh Khan, Ajay Devgn and Tiger Shroff over their endorsement of Vimal Elaichi.Responding to a question on whether action would also be taken against companies and platforms, Mundhe said every stakeholder involved in the advertising chain could face scrutiny."These regulations must be read by everybody who is creating advertisements, publishing them or sponsoring them," Mundhe said."As per the regulations, everybody across the chain is responsible. It is applicable to all. Accordingly, they must read the Food Safety and Standards (Advertisements and Claims) Regulations, 2018.