New Zealand Fashion Week Kahuria: Viva Guest Editor Takeover - Alex Cater

Model Alex Cater discusses her experience as a guest editor for Viva during New Zealand Fashion Week. She shares insights on her career growth, the energy of backstage life, and her excitement for the multiple shows she is walking in this year.
Why it matters
Provides a behind-the-scenes look at the fashion industry and the career trajectory of emerging talent during major cultural events.
The Viva Guest Edit: NZFW, presented by Zeekr, hands over the reins to industry insiders who are taking over Viva this week. They’ll be sharing their thoughts, experiences and opinions as they take part in the biggest week in NZ fashion.
Today, we welcome model Alex Cater to the Guest Edit chair. Signed to 62 Management in June, Cater quickly booked 10 shows at this year’s Fashion Week, which agent Arnika Tamatoa says is “an incredible achievement for such a new face to the industry”.
Cater spoke with Viva’s Ashleigh Cometti from the Northern Club after appearing in Claudia Li’s Wednesday show. It’s a welcome return for Cater – Li’s 2025 show was her first NZFW booking.
Ashleigh Cometti: What was the energy like backstage before Claudia Li’s show?
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