New Instagram Plus features let you see who’s rewatching your Stories and more
Instagram has introduced a paid subscription service called 'Instagram Plus' that offers users enhanced features like story rewatch insights, custom audience lists, and profile customization. The platform emphasizes that the core app remains free while the subscription is an optional upgrade for power users.
Why it matters
This move represents a shift in social media monetization strategies, moving toward premium subscription models for individual users.
If Instagram is your go-to app, there’s now another subscription to add to the list because Instagram Plus is officially a thing.
The social media platform has launched a paid version of the app, giving users access to extra features and “more control” over their Instagram experience.
The new subscription seems to be aimed at those who spend A LOT of time on Insta - from content creators, businesses, or people who just love keeping a close eye on what’s happening.
And by keeping a close eye, I mean seeing who’s watching your Stories, making sure your posts stick around for longer, and getting a few more insights.
Let’s be honest, the temptation to know who’s lurking on your profile is real.
“Instagram Plus offers exclusive features to help you express yourself, connect deeper with friends, and customise your experience in new ways,” the platform said in its announcement .
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