Netflix snaps up e.tv's 'The Four of Us' ahead of Monday's telenovela premiere
South African production house Tshedza Pictures has secured a Netflix distribution deal for its new telenovela, 'The Four of Us'. The series will replace the long-running soapie 'Scandal!' in e.tv's prime 8pm slot.
Why it matters
This deal highlights the growing global demand for African-produced content and the strategic shift of terrestrial broadcasters toward hybrid streaming models.
Tshedza Pictures’ new telenovela ‘The Four of Us’, starring Sindi Dlathu and ‘The Polygamist’s’ Sdumo Mtshali, has secured a Netflix deal ahead of its e.tv premiere, replacing the 23-year-old soapie ‘Scandal!’ in the channel’s prime 8pm slot. Picture: Supplied
The report is a standard industry news update focusing on business and entertainment developments.
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