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NASA to wear Prada as luxury group pushes into space industry

NASA to wear Prada as luxury group pushes into space industry
AI Summary

Italian luxury brand Prada has collaborated with Axiom Space to design the inner-layer cooling garments for NASA astronauts. This move marks a significant entry of high-end fashion into the aerospace industry.

Why it matters

The partnership demonstrates the increasing commercialization of space exploration and the integration of luxury design into functional aerospace technology.

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The inner-layer liquid cooling and ventilation garment designed by Prada and Axiom Space is unveiled at a press event in New York City, U.S., June 7, 2026. REUTERS/Heather Khalifa The inner-layer liquid cooling and ventilation garment designed by Prada and Axiom Space is unveiled at a press event in New York City, U.S., June 7, 2026. REUTERS/Heather Khalifa The inner-layer liquid cooling and ventilation garment designed by Prada and Axiom Space is unveiled at a press event in New York City, U.S., June 7, 2026. REUTERS/Heather Khalifa The inner-layer liquid cooling and ventilation garment designed by Prada and Axiom Space is unveiled at a press event in New York City, U.S., June 7, 2026. REUTERS/Heather Khalifa 08 Jun 2026 03:12AM Bookmark Bookmark Share WhatsApp Telegram Facebook Twitter Email LinkedIn Set CNA as your preferred source on Google Add CNA as a trusted source to help Google better understand and surface our content in search results. Read a summary of this article on FAST. Get bite-sized news via a new cards interface. Give it a try. Click here to return to FAST Tap here to return to FAST FAST NEW YORK, June 7 : Italian fashion house Prada <1913.F> unveiled on Sunday the inner-layer garment set to be worn by NASA astronauts heading into space, underscoring the brand's push to be the first major luxury player to make inroads in the space industry.

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The article reports on a business partnership and product unveiling with a focus on industry trends.

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