Business Insider·3 min read·medium

My husband and I run a large business while raising 3 kids. We don't believe in work-life balance, but 'radical prioritization.'

My husband and I run a large business while raising 3 kids. We don't believe in work-life balance, but 'radical prioritization.'
AI Summary

A business owner shares her perspective on managing a company and raising children, arguing against the concept of work-life balance in favor of 'radical prioritization.' She discusses the realities of co-founding a business with her spouse.

Why it matters

The article addresses modern challenges of entrepreneurship, gender roles in marriage, and the practicalities of balancing high-stakes careers with family life.

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The author (right) runs a business with her husband. Courtesy of Elaine Shi My husband and I own and run a large business together, while also raising three kids. We learned early on that work-life balance doesn't work for us, and we can never split things 50/50. We practice radical prioritization, which means we cut out everything except for work and kids. Just 21 days after my third child was born, I was taking VC calls . We were mid-Series A, and a fundraise does not pause for a newborn. The investor I pitched that day ended up leading our round. I'm not telling you this to inspire you. I tell you this so you know I'm speaking from experience when I say: work-life balance is fake. My husband Roy and I are the co-founders of BodySpec, a 125-person healthcare company that makes DEXA scans affordable.

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