My cofounder lives across the world. We've spent 14 days together in person.
Carylyne Chan, former CEO of CoinMarketCap, shares her transition from the crypto industry to launching a mineral-based sunscreen brand called Good Instincts. She highlights the importance of building rapport with her cofounder, Emily Hurd, despite working remotely and spending very little time together in person.
Why it matters
It illustrates the evolving nature of modern entrepreneurship, where remote collaboration and diverse career pivots are becoming increasingly common.
Carylyne Chan launched a sunscreen brand after serving as CEO of a crypto company. Courtesy of Carylyne Chan Carylyne Chan was CEO of CoinMarketCap, which was acquired in 2020. After that, Chan started a sunscreen company with her former chief revenue officer. She says making people love the product is important for sun protection, just as it is for crypto. This as-told-to essay is based on a conversation with Carylyne Chan , cofounder of Good Instincts . It has been edited for length and clarity. When I joined the crypto company CoinMarketCap in 2018, I was part of a very small executive team. Although we all worked remotely, I immediately built a great rapport with Emily Hurd, who was the head of business development at the time, and the only other woman on the executive team.
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