Business Insider·4 min read·medium

Music, hoodies, and beer: Inside the battle tearing golf apart

Music, hoodies, and beer: Inside the battle tearing golf apart
AI Summary

Golf is experiencing a cultural divide as a surge in new players clashes with traditionalists over etiquette and pace of play. Long-time golfers are frustrated by newcomers who ignore established rules, while newer players view these complaints as elitist gatekeeping.

Why it matters

The conflict highlights the growing pains of a sport attempting to balance rapid popularity growth with its historical identity and social norms.

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Getty Images; Alyssa Powell/BI David Schneider is all for people having fun on the golf course — to a point. The 47-year-old reached said point recently on a rare three-generational outing with his father and son on a municipal course in San Diego. They got stuck behind a foursome of 20-somethings who were downing Coors Lights, smoking cigars, and playing at what he describes as a "snail's pace," oblivious to the groups piling up behind them. "They really didn't care about pace of play," says Schneider, who runs a curated golf experience company in Southern California. The situation reached a boiling point when the increasingly belligerent bros decided to tee off their finished beer cans. They even started taking mulligans (golf-speak for second tries) when their empties didn't clear the tee box. "All the while, my foursome watched their drunken incompetence from just a few feet away," Schneider says.

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sportsculture

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