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The Hindu·3 min read·medium

Mulugu honey should be promoted under ‘Maa Shakti’ brand: Seethakka

T
The Hindu Bureau
Mulugu honey should be promoted under ‘Maa Shakti’ brand: Seethakka
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Minister D. Anasuya Seethakka has launched a scientific beekeeping training program for women in Mulugu to promote economic self-reliance. The initiative aims to brand local forest honey as 'Maa Shakti' to improve market reach and sustainability.

Why it matters

This highlights government efforts to transition tribal communities toward sustainable, modern agricultural practices while empowering women economically.

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Panchayat Raj and Rural Development Minister D. Anasuya Seethakka has called upon rural women to take up scientific beekeeping as a profitable livelihood and achieve economic self-reliance. She said efforts should be made to give Mulugu’s forest honey a distinct identity under the ‘Maa Shakti’ brand.

The Minister launched a special training programme in scientific beekeeping for women members of Velugurekha Village Organisation (VO) under the Sammakka-Sarakka Mandal Samakhya at Gonepally village in SS Tadwai mandal on Thursday. The programme was organised under the Indira Mahila Shakti Livelihoods Programme by the Society for Elimination of Rural Poverty (SERP) in association with Humble Bee.

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