Momfluencers Are Pitching AI as a Better ‘Coparent’ Than Men
A growing trend of 'momfluencers' is promoting the use of AI tools like ChatGPT as a substitute for a coparent to manage household and childcare labor. These influencers are creating custom AI assistants to help other mothers navigate parenting challenges.
Why it matters
This reflects a shift in how AI is being integrated into domestic life and the evolving role of digital influencers in parenting advice.
Photo-Illustration: WIRED Staff; Getty Images Comment Loader Save Story Save this story Comment Loader Save Story Save this story Lilian Schmidt could not, for the life of her, figure out how to get her daughter to go to sleep.
The article reports on a cultural trend neutrally, highlighting both the utility and the controversial nature of the practice.
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