Mister World Philippines bets discuss modern masculinity, why pageants still matter

Contestants for the Mister World Philippines pageant discuss the evolving nature of modern masculinity and the purpose behind male beauty competitions. The participants emphasize that the pageant serves as a platform for advocacy and personal growth rather than just physical appearance.
Why it matters
The shift in focus toward advocacy in male pageantry reflects changing cultural norms regarding gender roles and the role of public figures in society.
I had lunch early last week with a few friends, one of whom was Arnold Vegafria - better known in showbiz circles as ALV. As a talent manager to some of today's biggest stars, including David Licauco and Sunshine Cruz, and national director of Mister World Philippines, ALV has his pulse on the country's entertainment and pageant scene.
Over lunch, he shared stories about the growing popularity of male beauty pageants - a phenomenon I hadn't fully appreciated until then. Intrigued, I asked if I could interview five of the contenders of Mister World Philippines for this week's column. They are Jesus Guinto of Bulacan, Alexei Cruz of Manila, Wendell Pamfilo of Nueva Ecija, Archan Perez of Tanauan City, Batangas and Christian Manalo of Pampanga.
Our conversation went beyond good looks to purpose, advocacy and what it means to represent the modern Filipino man.
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