Miss Universe Organization's new 'Eastern' CEO

Thai pageant personality Nawat Itsaragrisil has been appointed as the CEO of 'Miss Universe Eastern,' expanding his influence within the Miss Universe Organization. This move follows his acquisition of several Southeast Asian Miss Universe licenses and his ongoing leadership of Miss Grand International.
Why it matters
The consolidation of pageant licenses under a single leader marks a significant shift in the competitive landscape of the international beauty pageant industry.
Miss Universe Eastern CEO Nawat Itsaragrisil/MISS UNIVERSE FACEBOOK PHOTO Thai pageant personality Nawat itsaragrisil is expanding his foothold in the Miss Universe Organization (MUO) with an even greater role following a recent appointment.
In a statement from New York dated July 31 (Aug. 1 in Manila), MUO announced that he has been appointed as the Chief Executive Officer of "Miss Universe Eastern." He was previously the vice president for Miss Universe Asiana.
With his new role, Nawat will oversee a team representing 95 countries and territories within the region. He is still the president of the Miss Grand International pageant, which he founded in 2013.
READ: Nawat Itsaragrisil brings signature production branding to Reina Filipinas
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