Meta launches Instagram, Facebook, and WhatsApp subscriptions, with more to come, including AI plans
Meta is expanding its revenue model by launching global subscription plans for Facebook, Instagram, and WhatsApp, while also testing new AI-focused and professional subscription tiers. These 'Plus' plans offer additional features to power users as the company seeks to diversify income beyond advertising.
Why it matters
This marks a strategic shift for major social media platforms toward paid subscription models to sustain growth in a saturated digital advertising market.
Meta launches Instagram, Facebook, and WhatsApp subscriptions, with more to come, including AI plans | TechCrunch
The reporting is descriptive and focuses on the business strategy and product details provided by the company.
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