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TechCrunch·3 min read·medium

Meta debuts new, cheaper smart glasses under its own brand

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Aisha Malik
Meta debuts new, cheaper smart glasses under its own brand
AI Summary

Meta has launched a new line of affordable smart glasses starting at $299, produced in partnership with EssilorLuxottica. The glasses feature cameras, speakers, and integrated Meta AI, but lack a display screen.

Why it matters

This move signals Meta's aggressive expansion into the wearable tech market to compete with rivals like Snap and solidify its dominance in the smart eyewear space.

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Meta on Tuesday said it s launching a new line of smart glasses, dubbed Meta Glasses , starting at $299. These glasses are being made in partnership with EssilorLuxottica, but unlike the tech giant s other smart glasses, they don t carry Ray-Ban or Oakley branding.

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