MCU film creates history in India, earns Rs 72 cr
The latest MCU film, 'Spider-Man Brand New Day', has set a record for the biggest Hollywood opening in India, earning Rs 72.44 crore on its first day. The film achieved this success without the use of block bookings or preview shows.
Why it matters
The film's performance demonstrates the massive and growing influence of Hollywood franchises on the Indian box office market.
MCU's latest film, Spider-Man Brand New Day, released in India a day before its massive release in the US and it seems like their bets have paid off. On its first day on the Indian screens, the film made a massive Rs 72.44 crore gross in India, and that too, without any block booking or preview shows. In India, block bookings are often done by producers of stakeholders of the film who buy a portion of the tickets in advance, and this leads to the film getting higher opening day numbers, even if the audience buys fewer tickets. Unlike many Indian films, Spider-Man Brand New Day did not have any preview shows before the release. These shows usually sell tickets at an inflated price.
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