McDonald’s Plans to Spend $8.5B to Help Its Franchisees as Competition Rises - franchisetimes.com

With its "Restaurant Next" program, McDonald's is working to improve its food and modernize restaurants.

McDonald’s is pledging to spend $8.5 billion through 2036 to help its franchisees accelerate restaurant modernization, technology deployment and operational improvements as part of its companywide plan to add market share, expand margins and improve hospitality.

About $5 billion of that will be allocated by 2030 through a combination of rent relief and capital support.

The investments are part of the new “McDonald’s Next” strategy, which aims to make the burger chain the first choice for more customers, while building upon the capabilities established through “Accelerating the Arches,” its global corporate growth strategy launched in late 2020.