CNBC·5 min read

McDonald's (MCD) hosts investor day

A
Amelia Lucas
McDonald's (MCD) hosts investor day
Dive DeeperCreate a free account to unlock

McDonald's is expected to share more details about its new strategy to win back diners at its investor day on Wednesday in Chicago.

The company unveiled its new global growth plan, called McDonald's > NEXT , in June at its biennial worldwide convention for franchisees. Pillars of the strategy include a new restaurant design, better-tasting food and drinks and consumer-led innovation. But executives have otherwise offered few details, holding back until Wednesday's event.

Nearly three years after McDonald's previous investor day, the presentation comes after McDonald's U.S. business disappointed in its most recent quarter . The chain's same-store sales increased just 0.8%, and traffic to its restaurants fell.

Continue reading on Headlinne

Create a free account to read the full article.

Read full article →

Get smarter about the news

Sign up free for a feed built around what you actually care about, Dive Deeper research on any story, and the full text of every article.

Create free account

Already have an account? Sign in