Madonna Wore Saint Laurent & Diesel for FIFA World Cup Final Halftime Show
Madonna performed at the FIFA World Cup Final halftime show wearing a custom ensemble featuring Saint Laurent and Diesel. The look combined luxury fashion with sportswear elements to match the football-themed event.
Why it matters
High-profile performances at global sporting events serve as major marketing platforms for luxury fashion houses to reach mass audiences.
Madonna wasn't about to treat the first-ever FIFA World Cup Final Halftime Show like just another performance. If there was ever a stage made for one of pop music's greatest showwomen, this was it.
Catherine Ivill – AMA/Getty Images Madonna mixed luxury fashion with sportswear influences, combining Saint Laurent separates with a Diesel piece that couldn't have been more fitting for the occasion.
Courtesy of Saint Laurent Anthony Vaccarello's contribution came in the form of a satin-crepe Saint Laurent Teddy jacket, silk mini shorts and metallic leather Danceteria lace-up boots. The personalised jacket, emblazoned with "Madonna 10" across the back, instantly gave the look a football-inspired identity.
Get smarter about the news
Sign up free for a feed built around what you actually care about, Dive Deeper research on any story, and the full text of every article.
Create free accountAlready have an account? Sign in