LIV Golf secures ‘lead investor’ until 2030 but future of star names still uncertain
LIV Golf has secured a new lead investor to guarantee its operations through 2030, though the identity of the backer remains undisclosed. Despite the financial stability, the tour faces uncertainty regarding its roster of star players as contracts expire and the business model shifts.
Why it matters
This deal marks a significant transition for the Saudi-backed golf league as it attempts to move toward long-term sustainability and away from total reliance on the Public Investment Fund.
Scott O'Neil (right) will want top players such as Tyrrell Hatton (left) to stay with LIV after a new investor was found. Scott O'Neil (right) will want top players such as Tyrrell Hatton (left) to stay with LIV after a new investor was found. LIV Golf Series LIV Golf secures ‘lead investor’ until 2030 but future of star names still uncertain LIV chief refuses to disclose new funders’ identities
Scott O’Neil hopes DeChambeau and Rahm will stay
Prefer the Guardian on Google LIV Golf has secured a “lead investor” to safeguard its existence until 2030, although the agreement is unlikely to prevent a batch of high-profile players departing by the end of this year.
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