LIV Golf secures ‘lead’ investor for player-driven future after Saudi exit

LIV Golf has secured a new lead investor to replace funding from Saudi Arabia's Public Investment Fund. The deal will transition the league into a player-owned model, with athletes becoming majority equity holders.
Why it matters
This marks a significant shift in professional sports ownership models and ensures the survival of a major rival to the PGA Tour.
An agreement with an unnamed investor is approved by the LIV Golf board to replace Saudi Arabia deal.
x whatsapp-stroke copylink google Add Al Jazeera on Google info LIV Golf CEO Scott O'Neil at a tournament in Mexico City on April 19, 2026 [Eloisa Sanchez/Reuters] By Reuters Published On 5 Aug 2026 5 Aug 2026 LIV Golf has secured a “lead investor” to keep the lights on, and the league will move forward with players becoming majority equity holders, CEO Scott O’Neil has announced.
A signed agreement is in place with the unnamed investor and has been approved by the LIV Golf board, O’Neil said on Wednesday.
The transaction is expected to close in September. No details on the amount of the capital infusion were announced.
Multiple reports said LIV Golf will return next season with 10 events – five international and five in the United States.
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