LaQuan Smith Spring 2027: Hard and Soft
Fashion designer LaQuan Smith is shifting his brand strategy for the Spring 2027 collection to include more daytime-appropriate apparel. This pivot follows a significant increase in sales and a desire to reach a broader customer base.
Why it matters
The shift reflects broader trends in the luxury fashion industry as designers adapt to changing consumer lifestyles and demand for versatility.
View Gallery 35 Photos View Gallery 35 Photos LaQuan Smith Spring 2027 Ready-to-Wear Collection Brendon Cook/BFA.com/Courtesy of LaQuan Smith Share this article on Facebook Share this article on X Share this article on Pin It Share this article on Tumblr Share this article on Reddit Share this article on LinkedIn Share this article on WhatsApp Share this article on Email Print this article Share this article on Talk Share this article on Facebook Share this article on X Share this article on Pin It Share this article on Tumblr Share this article on Reddit Share this article on LinkedIn Share this article on WhatsApp Share this article on Email Print this article Share this article on Talk "The LaQuan Smith woman is changing," the designer said in his Long Island City studio the day before his spring 2027 runway show.
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