Kick's team is launching a new app to help creators make money from their fans
The team behind the livestreaming platform Kick is launching 'Club,' an ad-free app designed for creators to earn direct payments and build fan communities. The platform aims to differentiate itself from competitors like Patreon and Substack through community-focused features.
Why it matters
It represents a new attempt to monetize creator-fan relationships outside of traditional ad-supported social media models.
Henrik Pohlmann, CEO of Club. Club The team behind livestreaming platform Kick is launching a new app for creators. Called Club, it offers creators direct payment and community-building tools. Social media analysts said it'll be tough for Club to get users to come over to a new platform. The team behind the livestreaming platform Kick , which has become a haven for controversial creators, is launching a new app. On Club, creators can earn money through direct payments and build fan communities. The pitch: At a time when social media has become riddled with bots and AI slop , Club can help creators — particularly livestreamers — build stronger relationships with their fans and diversify their businesses. "We launched Club to create a more human form of social media," said Henrik Pohlmann, Club's 30-year-old CEO.
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