Keralam to leverage AI, cutting-edge digital tools to reshape tourism, says Minister

Keralam started integrating the tourism sector with artificial intelligence (AI) and a cutting-edge digital ecosystem to meet the demands and preferences of today’s tourists, said P.C. Vishnunadh, Minister for Tourism, here on Saturday.

Since Keralam is reshaping the tourism sector to tap the State’s vast potential to emerge as an international experiential destination, promising diverse offerings to visitors, the State needs to leverage AI, cutting-edge digital tools to reshape its tourism, he said.