Katy Perry’s Latest Successful Album Rises To A New All-Time
Katy Perry's compilation album 'The Ones That Got the Plays' has climbed to a new peak of No. 9 on the U.K. Official Albums chart. This success follows a viral TikTok trend involving her older music.
Why it matters
Highlights how legacy artists can leverage viral digital trends to revitalize their commercial success.
Months after its release, Katy Perry's greatest hits compilation The Ones That Got the Plays rises to a new peak on the U.K.'s Official Albums chart. INGLEWOOD, CA - AUGUST 27: Katy Perry flies onstage during the 2017 MTV Video Music Awards at The Forum on August 27, 2017 in Inglewood, California. (Photo by John Shearer/Getty Images for MTV)
A little more than two months ago, Katy Perry released her first greatest hits compilation, The Ones That Got the Plays . The title is an obvious nod to "The One That Got Away," her single from Teenage Dream .
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