The Guardian·3 min read·medium

Kardashian curves: M&S launches £28 bodysuit with exaggerated hip padding

C
Chloe Mac Donnell
Kardashian curves: M&S launches £28 bodysuit with exaggerated hip padding
AI Summary

Marks & Spencer has released a new bodysuit featuring removable hip padding designed to create an hourglass silhouette. The product reflects a growing trend in shapewear that focuses on adding volume rather than just compression, influenced by celebrity brands like Skims.

Why it matters

The product highlights shifting beauty standards and the increasing commercialization of body modification through fashion and shapewear.

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Body By M&S Body Sculpt Hip Boost All In One, Black, £28 Photograph: M&S Body By M&S Body Sculpt Hip Boost All In One, Black, £28 Photograph: M&S Fashion Kardashian curves: M&S launches £28 bodysuit with exaggerated hip padding The ‘hip boost’ aims to create hourglass silhouette, much like Kim Kardashian’s shapewear brand’s padded shorts

Prefer the Guardian on Google For decades shapewear has been used to compress and cinch. But now there is a sub-genre emerging. Rather than shrinking a silhouette, it aims to add inches.

This week M&S launched a bodysuit that features exaggerated padding at the hip allowing the wearer to create an hourglass shape, or at least the illusion of one.

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