Jostens Announces New Partnership with James Madison University
James Madison University has partnered with Jostens to launch an official university ring program. The design features historical campus landmarks and symbols representing the school's legacy.
Why it matters
University branding and merchandise partnerships are significant revenue streams and cultural touchpoints for higher education institutions.
The Official Partnership will Revitalize the University's Ring Program
Class rings offered in the James Madison University ring program. Designed in collaboration with JMU’s Campus History Committee and University Historian, the Official James Madison University Ring introduces the inaugural JMU Legacy panel, debuting with the Class of 2028. Anchoring the design is the historic Bluestone facade of Wilson Hall overlooking the iconic Quad sidewalks, set against the backdrop of the Blue Ridge Mountains and a rising sun symbolizing new beginnings. The panel also honors university tradition with the school’s founding year of 1908, a royal crown above "Dukes" recognizing President Samuel Page Duke and the phrase "Forever True” from the official alma mater. Complete with custom metals, stones and degree options, the Official Ring serves as an everlasting emblem of Duke pride and academic achievement.
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