BBC News·3 min read·medium

James Bond: What we know so far about the next 007 film

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James Bond: What we know so far about the next 007 film
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The James Bond film franchise is preparing for a reboot following Daniel Craig's departure, with producers expected to announce the new lead actor by the end of the year. The series is transitioning to a new creative era under Amazon MGM ownership.

Why it matters

James Bond is a major cultural export and a significant financial asset for the film industry.

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Image source, Getty Images Image caption, Daniel Craig (pictured with co-star Léa Seydoux) stepped down as Bond with 2021's No Time To Die

When a bartender asked James Bond in 2006's Casino Royale whether he'd like his vodka martini shaken or stirred, the irritated spy replied: "Do I look like I give a damn?"

Such throwaway lines were a clever way of signalling to the audience that this was a new era for 007 - and that the film series launched in 1962 was being overhauled with the arrival of Daniel Craig.

Over the next few films, producers struck a balance between nodding to the past while also moving away from some of the cheesier elements of the series, no longer sticking rigidly to all of the tradition and tropes of Bond.

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