iPhone 18: Everything We Know About Apple's Biggest Updates
Rumors suggest the upcoming iPhone 18 lineup will be a major shift for Apple, potentially introducing a foldable device and splitting the release schedule between premium and entry-level models. The company is reportedly moving away from its traditional all-in-one fall launch event.
Why it matters
As Apple faces stiff global competition, these strategic changes to their flagship product line could significantly impact the smartphone market and consumer upgrade cycles.
Apple never directly reveals details about upcoming hardware at its Worldwide Developers Conference , which happened at the beginning of June, but that hasn't stopped the flow of rumors about the iPhone 18 lineup that's just a few short months away.
The article summarizes industry rumors and market positioning without taking a stance on the company's success.
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