[Interview] [Galaxy Unpacked July 2026] Inside the Design Behind the Latest Galaxy Z Series and Galaxy Watch - samsung.com
![[Interview] [Galaxy Unpacked July 2026] Inside the Design Behind the Latest Galaxy Z Series and Galaxy Watch - samsung.com](/api/imagekit?u=https%3A%2F%2Fimg.global.news.samsung.com%2Fuk%2Fwp-content%2Fuploads%2F2026%2F08%2FSamsung-Mobile-Galaxy-Unpacked-July-2026-Inside-the-Design-Galaxy-Z-Series-Galaxy-Watch_Thumb932.jpg&w=3840&q=75)
Samsung has introduced its latest Galaxy Z series and Watch lineup, emphasizing a design philosophy of 'Emotive Geometry' and user comfort. The company expanded its foldable range to cater to diverse user needs, ranging from productivity to portability.
Why it matters
Samsung's design evolution reflects the maturing foldable smartphone market, where manufacturers are shifting from pure innovation to refining user experience and ergonomics.
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On July 22 at Galaxy Unpacked July 2026, Samsung Electronics introduced Galaxy Z Fold8 Ultra, Galaxy Z Fold8, Galaxy Z Flip8 , Galaxy Watch Ultra2 and Galaxy Watch9 .
From foldables to smartwatches, Samsung’s latest Galaxy devices take different forms but share the same design philosophy — comfort.
Samsung Newsroom spoke with Hubert Lee, Executive Vice President and Head of the Design Team, Mobile eXperience (MX) Business at Samsung Electronics, to hear how this approach shaped the new lineup.
Today’s Galaxy devices are faster and more powerful than ever. We considered how we could go one step further to deliver a more natural and comfortable experience.
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