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TechCrunch·2 min read·easy

Instagram is testing more ways to customize ‘Your Algorithm’

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Anthony Ha
Instagram is testing more ways to customize ‘Your Algorithm’
AI Summary

Instagram is testing new features to allow users to better customize their content feeds, including a more accessible 'Your Algorithm' menu. These updates aim to give users more control over what they see, though some users continue to demand a chronological feed of followed accounts.

Why it matters

As social media platforms face criticism over algorithmic control, providing user-facing customization tools is a key strategy for maintaining user engagement and platform trust.

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Instagram users could soon see more ways to tune their content, according to a recent post from Instagram head Adam Mosseri.

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Confidence: 85%

The article provides a balanced overview of new features and acknowledges user criticism without taking a stance.

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