Inside Trump’s final two-week campaign sprint across deep-red America
CNN reports on Donald Trump's final campaign rallies, noting a shift in focus toward his personal brand rather than traditional policy issues. The article highlights the changing demographics of his rally crowds and the sense of a 'farewell tour' atmosphere.
Why it matters
Understanding the messaging strategy of a former president provides insight into the current state of the GOP and the evolving nature of American political rallies.
Ballrooms. Cognitive tests. The male physique. As President Donald Trump closes out the midterm election season with a sprint through ruby red America, his message to voters has veered into some unexpected places. More than ever before, his stops have been remarkable because they’re about one thing: Trump himself. His message to voters is to pretend he’s on the ballot, no matter how unpopular he’s become. Concerns about the direction of the country, or the cost of living, are mostly shoved to the side. Jetting on Air Force One to states not considered competitive even a few months ago, Trump has privately reflected that the rallies he’s holding now are likely the last where he’s the party’s standard-bearer. That makes the 20-odd events he’s held this month perhaps the final iteration of the singular political function that is a Trump rally.
Also covering this story
One other newsroom covered this event. We read that version too.
Get smarter about the news
Sign up free for a feed built around what you actually care about, Dive Deeper research on any story, and the full text of every article.
Create free accountAlready have an account? Sign in