The Hindu·3 min read·medium
India’s RCS Adoption Surges 108% as Businesses Shift to Richer Customer Conversations, Reveals Infobip

✦AI Summary
Infobip reported a 108% surge in Rich Communication Services (RCS) usage in India between 2025 and 2026. The growth is primarily driven by the finance and fintech sectors, which prioritize secure and verified messaging.
New Delhi, Delhi, India --- Business Wire India
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