In 2018, Salesforce CEO called Facebook ‘new cigarette’, he has a similar warning
Salesforce CEO Marc Benioff has warned that the AI industry risks repeating the negative societal impacts caused by social media platforms. He emphasized the need for ethical responsibility, while Anthropic CEO Dario Amodei echoed calls for safety-focused development.
Why it matters
Industry leaders are increasingly debating the balance between rapid AI innovation and the potential for long-term societal harm.
Eight years after Salesforce CEO Marc Benioff called Facebook “the new cigarettes”, he is raising a similar concern about the fast-growing AI industry, including companies behind tools such as ChatGPT and Claude. During the company’s annual summit, Marc Benioff has warned that the technology could repeat some of the problems created by social media if companies do not take responsibility for its wider impact. His comments come as the debate around AI safety, ChatGPT, Claude and responsible AI development grows. Last week, Anthropic CEO Dario Amodei called for frontier AI labs to slow the pace of development so safety measures can keep up.Marc Benioff warns AI companies not to repeat social media mistakesMarc Benioff said AI companies need to avoid problems that social media platforms face.
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