I tried ChatGPT’s new try-it-on shopping function. It worked for daily outfits, but couldn't handle a Halloween costume.
Business Insider tested ChatGPT's new virtual try-on shopping feature, finding it effective for simple accessories but struggling with complex garments and body proportions. The feature allows users to upload photos to see how clothing items look on them or find similar products.
Why it matters
This highlights the current limitations and capabilities of generative AI in the e-commerce sector as companies race to integrate virtual fitting room technology.
I tested ChatGPT's virtual try-on feature on jewelry, daily outfits, a wedding dress, and my cat. ChatGPT/Business Insider I tested ChatGPT's virtual try-on feature on jewelry, outfits, and my cat. The tool rendered simple accessories and clothing with impressive realism. Complex looks fell short, producing inaccurate garments and altered body proportions. ChatGPT wants to be your new virtual fitting room . OpenAI on Thursday rolled out two shopping features globally, allowing users to virtually try on clothing and accessories and save their favorite finds for later. The new Try On button lets shoppers upload a selfie or full-body photo to see how products might look on them. Users can also upload screenshots of items or celebrity outfits and ask ChatGPT to find similar pieces available for purchase. Both features are powered by OpenAI's new ChatGPT Images 2.5 model, which the company said delivers more realistic lighting and textures.
Get smarter about the news
Sign up free for a feed built around what you actually care about, Dive Deeper research on any story, and the full text of every article.
Create free accountAlready have an account? Sign in