I started selling clothes from my nana's house - now I'm turning over £10m

Olivia Prince, founder of the fashion brand Murci, has grown her business from a side hustle in her grandmother's house to a company with a £10m turnover. Her journey involved leveraging a university placement at Boohoo to gain industry experience and build a unique brand identity.
Why it matters
This success story illustrates the potential for small-scale e-commerce entrepreneurs to scale rapidly within the UK's competitive fashion market.
Image source, Olivia Prince Image caption, Olivia Prince, founder of Murci, started the business from humble surroundings
The article is a straightforward profile of a business owner and her company's growth trajectory.
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