I sent 200 DMs to companies - it was awkward but I got a job
Networking through direct messaging on platforms like LinkedIn is presented as an effective, albeit awkward, strategy for job seekers. Experts suggest that building a professional network is crucial for career advancement, even for those without existing industry connections.
Why it matters
It provides actionable career advice for Gen Z and job seekers navigating a competitive, digital-first labor market.
Figure caption, 'I sent 200 DMs': Networking in New York
For some, networking comes naturally but for others, the thought of approaching someone they don't know and trying to make a professional connection can fill them with dread.
Whether you're looking for your first job, trying to get ahead at work or hoping to change career, building a network can help you find opportunities and make connections.
Networking doesn't have to mean working a room at a formal event - it can happen in person over a coffee at work, through a chance conversation or online, through email and social media.
Just under half (44%) of Gen Z say not having the right network is the biggest barrier to landing an entry-level role, according to research from LinkedIn , external .
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