Business Insider·2 min read·easy

I'm the editor in chief of Allure. I have multiple side hustles and keep my life organized on Post-its.

I'm the editor in chief of Allure. I have multiple side hustles and keep my life organized on Post-its.
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Jessica Cruel, editor in chief of Allure, shares her daily routine, which balances high-level editorial management with side hustles like teaching and property management. She emphasizes the importance of organization and early morning productivity in her professional life.

Why it matters

This provides insight into the modern 'hustle culture' and time-management strategies of high-profile media executives.

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Jessica Cruel. Hunter Abrams This as-told-to essay is based on a conversation with Jessica Cruel, the 37-year-old editor in chief of Allure Magazine, who lives in Newark, New Jersey . It has been edited for length and clarity. I'm the editor in chief of Allure, and I have a lot of things going on. My day is a mix of making decisions, meeting with founders and executives, working with my senior team, and testing new beauty products. I also teach a class at NYU, am working on a book called "Single Happy Female," manage three rental properties, and create social media content. Business Insider's Power Hours series gives readers an inside look at how powerful people structure their workday. Reach out to editor Lauryn Haas to share your daily routine. I grew up in Georgia but now live in New Jersey. Here's a day in my life.

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