I’m a travel influencer who works every day while building my own business. Here are 4 ways I avoid burnout.
Travel influencer Rhiannon Wood shares her strategies for managing a growing social media business without the help of an agent. She prioritizes creative control and autonomy over the potential income boost an agency might provide.
Why it matters
It highlights the evolving 'creator economy' and the trade-offs independent influencers face when scaling their personal brands.
The offers and details on this page may have updated or changed since the time of publication. See our article on Business Insider for current information. Rhiannon Wood, 26, started her journey as a solo-traveler and 'micro influencer' by first taking odd jobs around the world. Courtesy of Rhiannon Wood Rhiannon Wood, 26, is a travel influencer with about 60,000 Instagram followers. She works without an agent, preferring the freedom that comes with managing her own content. Here are the ways she avoids burnout from the extra workload an agent would normally absorb. This as-told-to essay is based on a conversation with Rhiannon Wood , a 26-year-old travel micro influencer who runs a social media business and leads group tours around the world. It has been edited for length and clarity.
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